Please fill this out before leaving the last class.

Free Portfolio sites

krop, coroflot, cargocollective, carbonmade,

moonfruit, weebly, flavors.me, wix,

blogger, squarespace, tumblr, posterous, wordpress.com,

wordpress.org drupal joomla = server

App brainstorming advice

http://www.smashingmagazine.com/2009/08/11/how-to-create-your-first-iphone-application/

Simple, Fun Website Examples

http://www.newrafael.com/websites/

The Third Project. Two categories.

The link to this page can be found here.
The two teams are the following:

TEAM ONE:
Kat, Ryan, Lori

TEAM TWO:
AJ, Mei, Syanne

Future Lions Demo Video Examples

Websites for Project 3 Inspiration

http://www.colorflip.com/

http://www.papertoilet.com/

http://www.brokenself.com/

http://isitchristmas.com/

Predict-a-chick

When will they hatch? Watch and see via web cam in London.
Predict-A-Chick

Ikea: e-Folder Set

This is a very cool app that you can download for your computer where they change your desktop to look like a clean and simple ikea shelves with all your files in boxes. I downloaded the program but couldn't get it to work. I wonder if anyone can use it? I think this app is straight to the point of what Ikea does. I really hope that they will let us choose our own cabinets and boxes :)

Purina: Dog Food Sync

I think this is a pretty cute ad that I found from Banner Blog. I like how the dog at the bottom beat the can on top to drop down.

Click Here

Independent Film Sites

Here are four independent film sites I found. The first one is Babies, a documentary that follows a set of babies that was born across the world and how each of them grew up. Notice that even though the site is on Focus Features; they change the background colors and fonts to fit the theme of the movie. I think this is a very interesting path to take if your budget is low. The next movie is Cyrus which is featured in Fox. Although it has the Fox's logo; the site is created for Cyrus and I like the information they have like Facebook, twitter and news. The third one is Mao's Last Dancer where it has it's own site; simple in design and color with the video shown in the front page. Lastly is HappyThankYouMorePlease; my favorite among them all where they have the fonts and colors that represent the movie

Babies

Cyrus

Mao's Last Dancer

HappyThankYouMorePlease

Ryan and Mei Kim Work

Here are the stuff we showed today

finallogos

Discover from Goodby/EVB

Virgin Atlantic from Crispin

Alzheimer Society of Montreal: Zero

Hello! I would like to share this cool online advertising that give a sense of what happen to people who caught alzheimers. I think it is very smart to play around with the iPhone memory and the fear of losing all your pictures, musics, or apps really get people attention. Overall; I think the campaign could be stronger...perhaps when you are typing; you realize certain words or your past message starting to get blurry? That would be a nice effect. Here is the online ad

Ryan and Mei Kim UrMeal

Here is our chart and logo

Chart
Logos

Organic Inc- Interactive Advertising Agency

I like Organic Inc advertising agency in San Francisco where although they may not be big like Ogilvy or Goodby but the interactive advertising they do connects to a specific target audience. Many agencies out there try to get the bigger demographic but Organic is different. Take their Jeep campaign for instance where they sell Jeep’s new car through Jeep owner’s themselves. I mean who is better to talk about Jeep than the drivers who own the cars for years? Their Jeep campaign also shows that they are using other online interactive brand like MySpace, Facebook, Yahoo and Twitter to sell their own brand. They build a community of pictures in Jeep.com that shows the phenomenon of the Jeep experience. I think that is a brilliant way to go. I think it is important to sell the specs and feature of your brand but certain cars like Jeep; is better to sell the experience of driving the car itself.

Here is the link to Jeep

http://www.stillfree.com/

I really liked this and thought it was powerful, intriguing and kept me engaged.

Favorite Interactive

My most recent favorite interactive weren't exactly "ads". They were interactive extensions of Robyn's (a musical artist) songs. I feel that these interactive mini-sites were essentially promoting the respective single off Robyn's albums.

This first song is called "Dont fucking tell me what to do". In the song Robyn has a repeating lyric of "____ is killing me" the blank is filled with various things that are "killing" her. The video is a 3D video that can be watched with and without 3D glasses. The first part of the video shows Robyn's lyrics but halfway through it shows any twitter updates with the hashtag #killingme

link to fwa: http://www.thefwa.com/site/robyn-don-t-f-king-tell-me-what-to-do-

link to video: http://robyn.com/killingme/

I think the video made by Martin Scorsese for a champagne/wine commercial as a homage to Hitchcock is pretty amazing. Hitchcock's fans will definitely recognize some of the techniques or scenes from his movies that were used in making the commercial. We don't get to even know what the product is until the end. This video was originally aired in movie theaters which is pretty smart because those who goes to the movies will know what inspired the ad.

http://www.scorsesefilmfreixenet.com/video_eng.htm

Yahoo! Mail Sign In Page Smells Like A Man

The Subservient Chicken

Hello, In my opinion; I think one of the best online interactive campaign is the Subservient Chicken from Burger King where users can type an action on the website the a guy in the chicken suit will do it. I know that it seems pretty lame but the content is addictive and the humor that Burger King plays behind this idea really set them apart from other competitors like Macdonald, Carl's Junior and Jack in the Box. What I really like about this campaign is that is simple and it promotes the main idea which says "Chicken the way you like it"

Welcome to Interactive Advertising Two

This blog will be our virtual home.

It's a place where each of you can share inspiration with the class. Share anything that inspires you. It doesn't have to be specifically digital related.

On the right you can access assignments and class handouts.

(This blog's past life was for the MFA Beyond Banners class, however it is loaded with great case studies in the archive. Please feel free to dig)

Over the next week we'll be populating this blog with class information and exciting Interactive case studies. Please begin posting some of your won stuff, too!

This is going to be a rockin' class. It's awesome you're all here for the ride.

-Jon & Laura

WEEK One

Let's get interactive.

1. Introductions

Where are you from?

Are you an Art Director or Writer? (Both?)

What's your experience level in HTML & Flash?

Tell us about a digital experience you love. Example: A website, online ad, iPhone App, etc.

2. Class outline & syllabus

3. 2010 Award-winning digital

ANDYs

Cannes

One Show

The FWA

Homework:

1. Team Project One: Future Lions-30 Big Ideas (Teams are in the post below)

2. Upload one of your favorite award-winning interactive ideas to the class blog

TEAM PROJECT ONE: FUTURE LIONS

Future Lions is a Cannes student competition sponsored and founded by AKQA.

Each year the brief is the same. Create an experience for a worldwide brand utilizing technology that wasn't around more than 5 years ago in an engaging and clever way.

Last year students from AAU were finalists for the first time. Their idea made the cut to 20 finalists. 5 of those finalists were winners. So close...

2010 AAU FINALIST:

Post-it Anywhere

The next victory rests upon your creative and brilliant shoulders. Let's bring home a vinyl baby Lion from France once and for all.

Oh yah, if you win you'll be flown to Cannes, France during the Advertising Festival to collect your award and glow in the spotlight.

TEAMS FOR THIS PROJECT:

Team One:
Ryan Conklin (rconklin83jdm@gmail.com)
Mei Kim Phua (firefaires@gmail.com)

Team Two:
Katherine Tourtelot (ktourtelot@gmail.com)
Alvaro Gonzalez (exhausticated@gmail.com)

Team Three:
Loretta Louie (chinadoll326@hotmail.com)
Syanne Djaenal (Mybloomingday@hotmail.com)

DUE NEXT WEEK:
30 Rough Ideas. One page per idea. Single PDF. You'll be presenting on the big screen in class.
Feel free to storyboard if that will help communicate your idea. Present it however you want. Just as long as we'll understand the idea write away. A short paragraph describing your idea with a key visual is just fine.

Be sure to go to Future Lions.com to see last year's winners.

Good luck!