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Tuesday, November 25, 2008
Nokia gives Bruce Lee a call.
http://www.youtube.com/watch?v=OqGQ72bre30
Sent to me by my good friend, Don. This commercial was uploaded to Youtube just over 6 days ago. It has almost half a million views already. This is a great example of agencies using the internet to distribute commercials. The great thing about Youtube is that you can see how many people viewed your ad. It's something that's hard to do with TV or broadcast media buys. -Jon
There is a newer one that I likes even more. -Nick
http://www.youtube.com/watch?v=j78HYNW_Qa0
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6 comments:
Wow This is great. I agree with you Jon about the power of Youtube. We also can use Youtube like a teaser test of the campaign idea.
There is a newer one that I likes even more.
http://www.youtube.com/watch?v=j78HYNW_Qa0
Good point, Good.-Jon
I like both of them, but the table tennis one seems a little bit too long. Youtube is a huge medium now. Youtube just hosted their live show in San Francisco last weekend. They invited lots of famous people on youtube in the event. Watch the show at www.youtube.com/live
This link was there in my inbox and I totally ignored it. Just got its nokia ad. It would definitely drive Bruce Lee's fans to the microsite. And it has some good interactivity too.
http://www.nokia-lee.com.cn/
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